# Zade Space > A product studio for early-stage founders. Zade Space helps founders move from uncertainty to validated product direction, focused MVP, and early market traction. This file is the full text of https://www.zade.space/ in Markdown, generated from the page. Contact: hello@zade.agency. ## Demand is the wind that powers your startup. We build products that catch it. A product studio for early-stage founders. ## What we believe - **Belief.** Every great idea starts with a founder who believes in it. - **Assumption.** But conviction alone doesn’t create demand. - **Evidence.** Real market signals reveal where the opportunity is. - **The choice.** From “Self-confidence in your idea” to “Confidence backed by market evidence”. Will you let those signals shape what you build? ## Our solutions Two ways to turn uncertainty into evidence. ### Problem Validation **Is this problem worth building for?** We turn your assumptions into tests with real customers, so the first big decisions rest on evidence, not guesses. **You get** - Evidence of real demand, from real users - The segment with the most urgent pain - A go / no-go call you can defend - MVP scope grounded in what you tested **Outcome** You know whether to build, for whom, and what to build first. Price: from $15K ### Solution Validation **What do we build first, and will anyone pay?** We put a first version in front of real users, with the analytics and feedback loops to learn what works before you scale. **You get** - An MVP cut to the one workflow that matters - A prototype tested with real users - Willingness-to-pay proven before the build scales - A phased roadmap tied to evidence **Outcome** A product in the market and clear signals on what to double down on. Price: from $20K–45K ### Integrated team Our experts become part of your team to fill expertise gaps and move your product forward. **You get** - Product, design, and development support as priorities shift - The same people who validated your idea Price: from $5K/mo ## Our system works, and we’re proud to share success stories. - **Finna**: Proving a fintech app has a place on the US market (to a first version in front of users: 11 weeks) — https://www.zade.space/#case-finna - **Danzee**: Validating a Mandarin learning tool with the schools that would teach it (partner schools targeted in year one: 5–8) — https://www.zade.space/#case-danzee - **Meld**: Finding the everyday job for a crypto wallet before the build (to a first version in front of users: 10 weeks) — https://www.zade.space/#case-meld - **ColdSend**: Turning cold email infrastructure into a setup a sales lead finishes alone (setup steps, cut down to: 3) — https://www.zade.space/#case-coldsend Supporting early-stage founders? Let’s work together. We have a dedicated offering for investors, accelerators, and startup communities. ## Why founders build it with us We’ve helped founders like you bring their ideas to market. Our work has earned the trust of founders and recognition across the startup ecosystem. Now, meet the people who’ll work alongside you. ### Clutch 5.0 Rating from startup founders 28 verified reviews clutch.co ### Idea to launch One team takes the product from first interview to release. Nothing gets lost in a hand-off. ### Validation 12 Startups validated before a line of code ### After launch We stay on after release, so the first real users shape the next version. ### Decisions Founders leave validation with a clear go, pivot, or stop before the big spend. ### Ecosystem 7 yrs Building and mentoring startups ### Founder review “Zade brings extensive product experience, looks around corners, and knows how to work with early-stage startups.” Andrea S. Founder, Held Accountable ### Launched 28 Products taken from idea to market ### Founders Trusted by 100+ founders from EU & US - **Ivan**, Founder, CEO - **Bettina**, Board Advisor - **Oleh**, CDO, Head of Product - **Khrystyna**, Lead UX/UI Designer - **Oleksii**, Tech Lead - **Denys**, Full-Stack Developer - **Denys**, UX/UI Designer - **Olha**, Full-Stack Developer - **Mariia**, UX/UI Designer Founder of Zade. 7 years mentoring startups at Plug and Play and Tenity, now building them with you. Ex-GoPro, based in California. She has seen how a startup grows into a brand millions of people use. Head of Product. Makes sure what we build is the smallest thing that proves your idea works. ## Let's find where your wind blows A 15-minute call about your startup. Bring the idea, leave with a clear next step. ## Contact Email: hello@zade.agency A 15-minute intro call with Ivan Denysyuk (Founder, CEO) can be booked from https://www.zade.space/#talk. ## Validate my problem Link: https://www.zade.space/#problem-validation Know if this problem is painful, urgent, and worth building a product around. Problem Validation tests the assumptions behind your MVP scope, channels, and pricing before you bet your runway on them. - Validated product concept - Strongest customer segment identified - MVP 1.0 scope - Focused market entry plan - **6 months** product development avoided - Duration: 8–10 weeks - Team: Strategy, Product, Research - Pricing: from $15,000 ### Frame problem We turn founder uncertainty into assumptions that can be tested. ### Test the pain We put the concept in front of real users to see if the problem hurts enough to act. ### Compare signals We compare signals across assumptions so the team can see where confidence is strongest. ### Shape MVP We turn the result into a decision the team can act on. > “The collaborative approach resulted in a successful partnership and an outstanding final product.” > — Christian Lindekilde, Founder, Finna ## Bring my solution to market Link: https://www.zade.space/#solution-validation Build the minimum product that proves its place in the market. We put a first version in front of real customers, together with the analytics, feedback loops, and processes you need to learn what works before you scale. - Market-ready MVP - Product learning system - Operating model - Product evolution roadmap - **11 weeks** to a first version in front of paying users - Duration: 3–5 months - Team: Strategy, Product, Research - Pricing: $20,000–45,000 ### Build lean Only the core value flows, sized to your team and budget. ### Measure from day one Analytics and feedback loops go in before launch, so the first users already teach you something. ### Keep room to iterate Part of the budget is held back after launch, so early learnings actually change the product. > “Their ability to think outside the box and bring game-changing ideas was invaluable to our project’s success.” > — Malik Alimoekhamedov, Founder, Danzee ## Supporting early-stage founders? Let’s work together. Link: https://www.zade.space/#partners Mentoring, expert support and product work for accelerators, funds and startup programmes. We help your founders connect a value proposition to a first MVP that tests the key hypotheses, not everything at once. - 1:1 Founder Mentoring - Product Validation Workshops - Startup Evaluation - Product Support - **22** startup teams supported through mentoring and product work - **5** accelerator and startup programmes we’ve contributed to ### How we can support your programme ### Founder Mentoring Help founders clarify their target customer, identify missing evidence and define their MVP. With concrete next steps. ### Product Validation Workshops Founders identify a key assumption and design a practical test for their startup, with clear criteria for evaluating results. ### Startup Evaluation Product reviews for selection panels and demo days: assess the problem, evidence and solution, with feedback on what to validate next. > “We received excellent feedback from the FrameUs team. Ivan’s insights clearly made a strong impression and added real value to their journey.” > — Leonardo A. Peralta Tapia, Program Analyst, MENA, brinc Virtual Accelerator ## Finding the everyday job for a crypto wallet before the build Link: https://www.zade.space/#case-meld Meld is a crypto wallet and neobank built around the MELD token. Before funding a full product, the team needed to know which everyday money jobs people would actually trust a crypto app with. - Client: Meld - Sector: Fintech, crypto wallet - Service: Problem Validation Sprint The challenge How can a crypto wallet know which everyday job, holding, sending or paying, people would trust it with, before building the full neobank? The outcome Meld came away with a GO: sending and receiving as the core job, an MVP 1.0 scope and a plan for the first active wallets. - **10 weeks** to a first version in front of users ### How we reach this - **Map the jobs** We mapped what people already do with crypto day to day, and which jobs they wouldn’t yet trust an app with. - **Test with holders** We put send-and-receive in front of 40 crypto holders. 74% said they would use it every week. - **Get a clear GO** The signal turned into a GO and an MVP 1.0 scope built around sending, receiving and one balance view. ## Proving a fintech app has a place on the US market Link: https://www.zade.space/#case-finna Finna is a personal finance app built for one market and aimed at the US. Before betting the runway on a US launch, the team needed evidence that the pain, the segment and the willingness to pay were real. - Client: Finna - Sector: Fintech, personal finance - Service: Problem Validation Sprint The challenge How can a fintech app that works in one market know whether US users share the same pain, before committing to a full US launch? The outcome Finna came away with a GO: first-time private-market investors as the core US segment, an MVP 1.0 scope and a channel plan for the first paying users. - **11 weeks** to a first version in front of users ### How we reach this - **Map the market** We mapped where in the US Finna could matter, and which assumptions we couldn’t yet back with evidence. - **Ask real investors** We put the riskiest one in front of 36 first-time investors. 82% of the core segment said yes. - **Get a clear GO** The signal turned into a GO and an MVP 1.0 scope the team could build in 11 weeks. > “The collaborative approach resulted in a successful partnership and an outstanding final product.” > — Christian Lindekilde, Founder, Finna ## Validating a Mandarin learning tool with the schools that would teach it Link: https://www.zade.space/#case-danzee Danzee is a Mandarin learning tool for language schools, built on how characters connect. A student app and a school dashboard that teach new characters through ones the learner already knows, then use spaced repetition to make them stick. - Client: Danzee - Sector: EdTech, language learning - Service: Problem Validation Sprint The challenge How can a deep, Mandarin-only learning tool know whether language schools will build it into their courses, before committing to the full product? The outcome Danzee came away with a GO: language schools as the core segment, an MVP 1.0 scope, and a free-first plan to build the product with its first partner schools. - **5–8** partner schools targeted in year one ### How we reach this - **Define the customer** Founders clarify their target customer, spot missing evidence and define their MVP, with concrete next steps. - **Test one assumption** They pick the key assumption and design a practical test, with clear criteria for judging the results. - **Get panel feedback** Reviews for selection panels and demo days: problem, evidence and solution, plus what to validate next. > “Their ability to think outside the box and bring game-changing ideas was invaluable to our project’s success.” > — Malik Alimoekhamedov, Founder, Danzee ## Turning cold email infrastructure into a setup a sales lead finishes alone Link: https://www.zade.space/#case-coldsend ColdSend gives outbound teams their own sending servers, domains and mailboxes in minutes. A dashboard that sets up dedicated infrastructure, warms it up and keeps deliverability visible, so emails land in the inbox, not in spam. - Client: ColdSend - Sector: SaaS, sales & outreach - Service: Solution Validation Sprint The challenge How can a team selling cold email infrastructure turn servers, DNS and warm-up into a flow a sales lead can finish alone, before building the full platform? The outcome ColdSend came away with a tested self-serve setup flow, a clickable prototype for investors and first customers, and an MVP 1.0 scope for the dashboard. ### How we reach this - **Map the setup** We mapped every step from buying a server to a warm, ready domain, and where sales leads got stuck. - **Prototype the flow** A clickable prototype of the setup wizard, domain search and server overview, tested with outbound teams. - **Ship the MVP scope** The validated flows became the MVP 1.0 scope and a design system for the full dashboard.